Privacy Policy

Last updated: March 24, 2026

At Amplio, we take your privacy seriously. This policy describes how we handle information collected through our platform and services.

1. Introduction

Amplio ("we", "our", or "us") provides a customer communication and business management platform. This Privacy Policy explains how we collect, use, and protect information when you use our services or interact with businesses that use Amplio.

2. Information We Collect

We collect the following types of information:

  • Business account information: Name, email address, and business details provided during registration.
  • Customer contact information: Names, phone numbers, and email addresses of customers managed by businesses using Amplio.
  • Messages: SMS, email, and social media messages sent and received through our platform.
  • Job and appointment data: Scheduling information entered by businesses.
  • Facebook/Instagram data: If you connect a Facebook Page, we receive messages sent to that page via the Meta Messenger API.

3. How We Use Information

We use collected information to:

  • Provide and operate the Amplio platform
  • Enable businesses to communicate with their customers via SMS, email, and social media
  • Send appointment reminders and follow-up messages on behalf of businesses
  • Generate AI-powered reply suggestions using conversation history
  • Sync appointments with Google Calendar when authorized

4. Facebook and Instagram Data

When a business connects their Facebook Page to Amplio:

  • We receive messages sent to the Page via the Meta Messenger API
  • We store message content to display in the Amplio inbox
  • We use the Page Access Token solely to send and receive messages on behalf of the business
  • We do not sell or share Facebook/Instagram message data with third parties
  • Businesses can disconnect their Facebook Page at any time from the Amplio settings page

5. Data Sharing

We do not sell your data. We may share data with:

  • Telnyx: For SMS delivery
  • Anthropic: For AI reply suggestions (message content only, not personal identifiers)
  • Google: For Calendar integration when authorized
  • Meta: For Facebook/Instagram messaging via their API

6. Data Retention

We retain message and customer data for as long as a business account is active. Businesses may delete customer records at any time from within the platform. Upon account deletion, all associated data is removed within 30 days.

7. Security

We use industry-standard security practices including encrypted connections (HTTPS), hashed passwords, and secure session management to protect your data.

8. Your Rights

You have the right to access, correct, or delete your personal data. To make a request, contact us at the email below.

9. Contact

For privacy-related questions, contact us at: privacy@myamplio.com